Inspired by Holly Ziegler’s “Sell Your Home Faster With Feng Shui”
Feng Shui is the practice of designing an environment that attracts clarity, harmony, prosperity, and the right energy. In real estate, that translates directly to faster sales, higher offers, and more confident buyers.
Holly Ziegler’s methodology focuses on removing energetic blocks that cause hesitation, confusion, or emotional discomfort during showings—and replacing them with balance, flow, and a subconscious sense of “home.”
Below is a curated, easy-to-implement guide aligned with her proven approach.
1. Start With a Clean Slate
A home that feels stuck energetically tends to sit on the market.
Ziegler emphasizes clearing physical clutter and emotional clutter.
Key Actions:
- Remove 30% of belongings from every room.
- Eliminate “visual noise” (papers, excess décor, mismatched furniture).
- Deep clean windows—the “eyes of the home.”
- Repair anything broken: dripping faucets, squeaky doors, chipped paint.
Why it works:
Buyers read disorder as “work,” and Feng Shui reads it as blocked chi.
2. Elevate Curb Appeal: The Mouth of Chi
Ziegler teaches that the front door is the main energetic gateway.
If the entrance feels neglected, energy (and buyers) do not enter.
Enhance the entrance:
- Clear the walkway
- Add healthy plants (avoid sharp, spiky plants at the door)
- Use welcoming lighting
- Paint or clean the front door—red, navy, or black are strong wealth colors
- Make house numbers large and visible
Why it works:
The first 8 seconds create the emotional tone of the showing.
3. Create a Command Position in the Living Spaces
Buyers must instantly feel grounded, safe, and oriented.
Ziegler’s command position rule:
Furniture—especially beds, sofas, and desks—should allow occupants to see the entry without being directly in line with it.
In practice:
- Pull sofas away from walls when possible.
- Anchor beds with a solid headboard.
- Avoid furniture backs facing walkways—it creates energetic “rejection.”
4. Balance the Five Elements
Every room should subtly include the five classical elements:
Water, Wood, Fire, Earth, and Metal
Simple seller-friendly examples:
- Wood → plants, natural textures
- Earth → pottery, beige/tan tones
- Metal → lamps, frames, hardware
- Water → mirrors, glass, artwork with water imagery
- Fire → candles, warm lighting, red accents
Why it works:
When these elements are balanced, the space feels naturally harmonious—even if the buyer cannot explain why.
5. Use Color With Purpose
Ziegler emphasizes thoughtful color psychology.
Ideal selling palette:
- Soft neutrals: cream, taupe, sand, light gray
- Accents: blues (trust), greens (growth), and muted earth tones
- Avoid overly personal or intense colors—these disrupt universal appeal.
6. Lighting: One of Ziegler’s Most Underrated Secrets
Homes with poor lighting feel heavy and energetically “flat.”
The rule: 3 sources of light per room
- Overhead
- Lamp
- Accent (sconces, under-cabinet, or candles)
Add mirrors to expand brightness and flow.
7. The Kitchen: Heart of Prosperity
In Feng Shui, the kitchen represents wealth, health, and abundance.
Key upgrades based on Ziegler’s teachings:
- Clear countertops—no more than 3 items
- Add a bowl of fresh citrus or green apples
- Ensure stove burners are spotless (represents financial luck)
- Use warm lighting and simple greenery
- Fix any leaks immediately
Why it matters:
A cluttered kitchen signals depleted energy and financial stagnation.
8. Bedrooms: Spaces of Restoration and Emotion
Buyers must feel rest, not chaos.
Optimize for calm:
- Neutral bedding
- No exercise equipment in view
- Remove mirrors that directly face the bed
- Use matching nightstands and lamps for stability
Ziegler’s rule:
A calm bedroom helps buyers imagine peace in their future home.
9. Bathrooms: Purify the Energy
Bathrooms “drain” chi if not balanced.
Seller-friendly tips:
- Keep toilet lids closed at all times
- Add a plant to lift the energy
- Use white towels for a spa-like feel
- Remove personal items from counters
- Ensure good lighting
10. Remove “Stuck Energy” Zones
Holly Ziegler identifies 5 common stagnation points:
- Dark hallways
- Crowded corners
- Rooms with low ceilings
- Areas behind doors
- Overstuffed closets
Fixes:
- Use lighting, mirrors, or lighter colors
- Thin out furniture
- Open doors fully
- Remove anything you have not used in 12 months
11. Create an Abundance Center (the Wealth Corner)
In Feng Shui, the wealth area is the far left corner of the home from the front door.
For sellers, keep this corner:
- Clean
- Bright
- With one symbol of abundance (orchid, healthy plant, amethyst, or tasteful artwork)
12. Keep Energy Moving During Showings
This is one of Ziegler’s top keys to activating buyer emotion.
Before every showing:
- Turn on all lights
- Open blinds
- Play soft instrumental or spa music
- Add fresh flowers
- Use lightly scented diffusers: citrus, eucalyptus, or lavender
Why it works:
Movement = life. Life attracts buyers.
Turn Feng Shui Into a Competitive Advantage
These principles support a seller’s goal of attracting high-intent buyers faster, reducing decision fatigue, and increasing perceived value. Your team’s luxury service model—staging, design, photography, marketing, and strategic presentation—pairs beautifully with this philosophy.
